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| Allow for easier lifting of objects into pickups, improving work
efficiency and reducing work-related injuries caused by getting in and out of
pickup beds |
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| Help dogs enter high SUV's and pickups without injury and is endorsed
by veterinary clinics as a helpful tool for older dogs, prone to mishaps
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| Provide a surface for advertising signage |
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| Offer an easier way to get in and out of truck-mounted campers
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